Picking the right customer relationship management software is an important decision for your business. Our roundup of the top free CRMs and free trials gives you the detailed information you need so you won’t waste time trying out software that doesn’t align with your business needs.
HubSpot CRM offers free customer relationship management software for sales, customer service, and marketing teams. It allows you to manage contacts and has productivity tools to help sales teams organize leads in the sales pipeline. The program hosts several marketing automation capabilities, such as email campaign automation and workflows that alert your sales team for follow-ups.
Hubspot CRM can also integrate with other tools, applications, and software. For example, HubSpot can integrate with both the sales and support software from Zendesk. This integration incorporates activity from Zendesk support tickets into HubSpot’s CRM timeline.
Features:
Contact deal and task management
Email tracking and engagement notifications
Email templates and scheduling
Document sharing
Meeting scheduling
Live chat
Pricing:
Free trial:
Free plan:
Less Annoying offers a free 30-day trial of their simplified CRM platform. The software lets you manage team communications and consolidates customer profiles in one centralized location. With unlimited custom fields, you can tailor customer profiles with a variety of options, allowing agents to add the info they want and hide the rest.
You can consolidate calendars and tasks onto a single dashboard and have full team visibility with activity reports, and see what other agents are working on and the status of leads in the sales pipeline. With an email logging feature, daily agenda email, one-click export, and 256-bit encryption, Less Annoying offers functionality and security.
Features:
Contact management
Customer database
Leads and pipelines
Project management
Partner tracking
Task assignment
Pricing:
Free trial:
Free plan:
Zoho CRM offers a free edition of its CRM software for small businesses. Its free software is limited to only three users but includes features that benefit small businesses with limited resources. As businesses scale, there’s an opportunity to level up to paid plans to support growth.
Paid versions of the Zoho CRM have features including lead and contact management, email templates, lead tracking, and workflow automations that handle routine tasks. In addition to integrating with its own suite of products, Zoho CRM can boost its capabilities by integrating with apps and software, like Zendesk. It also has a free trial version of each software package if you need something more than the free version for small businesses.
Features:
Pricing:
Standard: $20 per user/month
Professional: $35 per user/month
Enterprise: $50 per user/month
Ultimate: $65 per user/month
Free trial:
Free plan:
Businesses can use CRM Creatio alone or bundle it with other products to combine marketing, sales, and service in one customizable platform. This CRM is for teams who need to increase productivity and collaboration and streamline workflows in a unified workspace.
The company offers cloud-based CRM and on-site options so you can choose the best fit for the admin resources your business already has in place. The low-code platform allows users to create customized forms, email templates, and contracts—depending on their individual business needs.
Features:
Funnel reporting
Integrations
API access
Quotation handling
Contract management
Sales gamification
Pricing:
Free trial:
Free plan:
Apptivo offers a simple CRM that helps you manage your leads and opportunities throughout the sales cycle. There are several customizable options with drag-and-drop configurations, allowing you to create custom views, fields, and layouts to help streamline your workflows. Its CRM has mobile options to help teams manage and monitor sales while on the go.
Apptivo CRM features a client management system that helps generate and manage leads. You can manage daily tasks with activity tracking tools to help agents work more efficiently; and with email sequences, you can automate communications for faster responses and follow-ups.
Features:
Pricing:
Free trial:
Free plan:
Flowlu’s CRM solution helps businesses organize projects and workflows. They help many businesses in the finance space manage multiple accounts with automated sales invoices and estimate generations. Users can monitor expenses for various projects, manage contacts, and track new sales opportunities.
Its free sales CRM helps sales teams stay on track throughout the sales process. With email and phone integrations, opportunities and sales funnels, web forms for lead generation, appointment scheduling, and customizable fields, Flowlu CRM can help teams stay organized and on top of sales opportunities.
Features:
Pricing:
Team: $39 per month (8 users)
Business: $74 per month (16 users)
Professional: $149 per month (25 users)
Enterprise: $249 per month (unlimited users)
Free trial:
Free plan:
Insightly is a modern CRM that aims to help scaling small businesses integrate sales and project management into their workflow. It features a customizable interface, so your teams can create a personalized view. The sales pipeline and lead management tools can help teams prioritize leads (capturing important information about them) and have real-time views of the sales process.
If you like what you try, Insightly CRM’s pricing packages start with its Plus Plan, which includes integrated project management capabilities, associated task tracking, and sales email templates.
Features:
API access
Lead qualification
Pipeline management
Project management
Social media integration
Territory management
Funnel reporting
Pricing:
Free trial:
Free plan:
Freshsales is a CRM software by Freshworks that helps businesses personalize engagement, better manage their contacts, and streamline their sales process. Unlike many CRMs, Freshsales has AI capabilities that allow your team to communicate across multiple channels. The software also makes it simple to collaborate with teams through its Slack integration.
Its free CRM software for small businesses allows for unlimited users and offers free support over multiple channels. Freshsales unifies sales, marketing, and data management into a single platform, so scaling businesses can stay organized.
Features:
AI capabilities
View of all customer interactions
Built-in email, chat, and phone capabilities
Pricing:
Free trial:
Free plan:
Microsoft Dynamics CRM offers both cloud-based and on-premise options. Some features include custom dashboards, contact management, appointment and meeting alerts and notifications, customizable activities, and reporting and analytics. Businesses can customize this CRM by using several extensions and integrations. This includes a dynamic two-way virtual integration with Zendesk for a complete customer view and enhanced ticketing experience.
Microsoft Dynamics 365 provides social listening tools that allow you to gather insights into what your CRM contacts are saying about your business across social media channels. Its analytics and performance metric tracking can help management teams make business decisions and better utilize internal resources.
Features:
Pricing:
Professional: $65 per user/month
Enterprise: $95 per user/month
Premium: $135 per user/month
Microsoft Relationship Sales: $162 per user/month
Free trial:
Free plan:
Copper is a good option for those seeking the most essential features of CRM software, such as email marketing, calendar and reminder systems, and client tracking. Users can sync Copper with Google Workspace and import communication records, track email, and manage meetings and appointments in Google Calendar.
Though it gears itself specifically toward G Suite users, Copper offers integrations with common applications, including Intuit Quickbooks, Slack, DocuSign, Zapier, and Mailchimp. It’s easy to set up and easy to use, with no coding required to configure automation or customizations.
Features:
Contact management
Campaign management
Desktop integration
Task/activity management
Dashboard
Customer support portal
Pipeline management
Pricing:
Basic: $29 per user/month
Professional: $69 per user/month
Business: $134 per user/month
Free trial:
Free plan:
Really Simple Systems is a cloud-based CRM software known for its simple-to-use service and sales platform and marketing automation. It’s designed for growing business-to-business (B2B) teams and features an intuitive interface to keep training to a minimum.
Users can access a wide range of tools for your unlimited contacts that update in real time with relevant tasks and information, as well as take advantage of features like customer service and sales automation.
Features:
Lead management
Workflow management
Email integration
Reports and forecasts
Task management and calendars
Pricing:
Free trial:
Free plan:
Capsule strives to build customer and business relationships with a simple interface. Although the number of features is minimal, the software helps you manage day-to-day tasks.
With the free CRM trial, easily access information about your business’s sales pipeline and quickly import contact lists from places like Outlook, Gmail, and other databases. Keep in mind that the free plan is only available for up to two users.
Features:
Pricing:
Free trial:
Free plan:
Salesforce Sales Cloud helps teams collaborate and provide a great customer experience. The CRM helps collect data and metrics so you can create actionable insights, attract leads, and convert more sales.
The CRM hosts software for marketing, sales, commerce, and service, all in one platform. It has several integration options to help boost collaboration and organize customer information. Customer 360 offers security features to keep cloud data safe.
Features:
Pricing:
Free trial:
Free plan:
BenchmarkONE offers in-depth reporting and analytics through its sales and marketing CRM system. Easily track and manage your contacts, automate workflows, and monitor your business sales pipeline from end to end.
With the free account, users can also take advantage of automated email marketing and sales features to help win conversions. It’s available for unlimited users and can manage up to 250 contacts and 500 emails per month. However, BenchmarkONE does not offer any customer support tools; keep this in mind when searching for the best CRM software for your company.
Features:
Pricing:
Free trial:
Free plan:
Vtiger is known for being inexpensive—great for businesses on a budget. Its many cloud-based features help simplify the workload of sales, marketing, and support teams. Vtiger’s contact management feature offers a 360-degree historical view and comes equipped with alerts and notifications to keep teams organized.
Vtiger offers a free plan for up to 10 users and 3,000 contacts. It includes limited contact engagement and management, internal collaboration, marketing, and sales features. Take advantage of the priced packages if more users want to work with the software or your team grows beyond the free version's capabilities.
Features:
Multi-channel help desk
Marketing automation
Inventory tracker
Sales forecasts and insights
Pricing:
Free trial:
Free plan:
As free CRM programs go, EngageBay has some perks. The platform is a whole-stack CRM that boasts modular business tools, including drag-and-drop project management, task filters, customizable project reports, and more.
It also integrates with many channels, including Office Suite and Gmail, and offers three different suites: Marketing Automation, CRM & Sales Bay, and Live Chat & Helpdesk. EngageBay is free for up to 15 users—great for trial periods and small businesses.
Features:
Marketing automation
Landing page builder
Sales workflows
Deal management
Site messaging
Pricing:
Free trial:
Free plan:
Kustomer CRM offers a flexible option for teams to manage customers and keep data organized. Its CRM has modern communication tools, allowing you to seamlessly collaborate across teams to enhance your customer support.
Kustomer allows you to automate things like customer profile updates, routing, and other repetitive tasks to help streamline workflows for efficiency. Its AI service, Kustomer IQ, assists customers through contextual conversations and predictive insights; while machine learning helps support improvement over time.
Features:
Email, chat, SMS, social, WhatsApp
60+ integrations (channel, social, voice, analytics)
Custom objects and attributes
Internal knowledge base
Standard reporting
Message redaction
Pricing:
Professional: $29 per user/month
Business: $49 per user/month
Enterprise: $89 per user/month
Ultimate: $139 per user/month
Free trial:
Free plan:
Agile’s free sales CRM software is an all-in-one cloud-based platform. The free version is limited to 10 users but works well for small businesses looking to test out the software before making an investment. Its capabilities include sales, marketing, service, and integrations that can help streamline the sales process.
Additionally, Agile CRM offers customer ticketing that assists a support team with a knowledge base, help desk, and feedback forms for customers. It features free contact management resources with a 360-degree view that mimics a scrollable social media interface.
Features:
Contact management
Appointment scheduling
Mobile marketing
Email tracking
Help desk capabilities
Pricing:
Free trial:
Free plan:
Bitrix24 provides a free online CRM suite for unlimited users and offers over 35 tools to assist with the marketing and sales process. It’s a cloud-based platform with an online workspace that works well for remote or hybrid teams.
Features include pipeline management, task automation, sales tracking, and many more. It also offers video-channel access, chat, voice, and email, as well as mobile apps for Android and iOS. You’ll also have access to a Bitrix24 storage drive to store files with customizable access permissions.
Features:
Lead generation
Online marketing
Business automation
Unified workspace
Pricing:
Free trial:
Free plan:
Pipedrive offers a free trial of its CRM. The free plan allows you to switch between their three plans as often as you’d like during the trial. This can give you a good feel for the software and its capabilities.
With Pipedrive, users can create customizable sales pipeline dashboards, track progress, and automate growth thanks to built-in AI technology that helps you close more sales by identifying opportunities. Pipedrive can also organize and track calls automatically and synchronize schedules across your devices.
Features:
Pricing:
Essential: $19.90 per user/month
Advanced: $34.90 per user/month
Professional: $59.90 per user/month
Enterprise: $119 per user/month
Free trial:
Free plan:
